WHY DO COFFEE SHOPS FAIL

WHY DO COFFEE SHOPS FAIL ?? HOW TO PREVENTED OR MINIMIZE IT part 4
by Russel. W



In this last part, I will explain about mentality. This is something simple but the main key for you to become success or not fail. Mentality is like booster, that can keep boost you to do everything until your limit. It will make you keep fighting and make you never give up.

Did we realize, how many people surround us that never give up even got so many problem, how many people so easy give up when they meet problem, how many people even they haven’t really meet problem already give up because only hear people surround them talk about maybe they will have or meet the problems. The question is, why have people that so tough, never give up, they keep trying and trying until they are limit? And why have people so easy or always give up? The answer is ……. “Mentality” Yub….. The answer is only one, “mentality” that why mentality is so important and we need them.

The good news, everybody rich or poor, young or old, healthy or unhealthy can have mentality because is free and nobody can buy it. It’s come from your mine and thinking. The only tools you need is thinking it and build it from your mine and keep remain it to make become stronger and stronger. So what kind thinking and mentality we need?

Many people when we ask them the reason why they are open coffee shop, the answer mostly “I want have coffee shop or I like drink coffee or I want start business”. If we see it, mostly they say want or like. This is not a strong word and because the only reason is “want or like”, means in they are mine for those people is not to show really want to do it. It will deferent if they say “I want have coffee shop and I committed to make it happen or I like drink coffee and I commit to make coffee shop or I want start business and I commit to do it”. Word of commit means really will do it, no matter how and they will keep try many thing until success or they are limit. With commit, they are mentality will keep boost them to keep trying until success or they are limit.

My advice, before you start to build your coffee shop, even before you start make the business blue print, start from build your mentality. Rethinking are you just only want or like or (really) commit with the coffee shop. If you haven’t committed, better postpone to build the coffee shop even just only the small one. If you are already commit, keep remain yourself every day. It will make you have strong mentality. You can make the mentality more strong too with read or watching movie about people success story. No matter the success story in the sport or life or etc.

CONCLUSION Build the coffee shop = build business, that why we need to plan it and prepare it like we build the house, and we need prepare our mentality too. No matter how big or small the coffee shop we need all of this in one package to make it success or minimum not fail. Remember, no matter how big or small the coffee shop if fail it will be same meaning = losing money and if success, it will be same meaning too = make money. With planning we will know how to solve problem until how to make it grow. That why many people buy franchise business, because buy (real) franchise business = buy they are knowledge and systems from a to z. Means they no need to prepare everything. What they need only budget and mentality, after that just copy it and follow it. It’s so easy. The only problem is how to choose the right franchisee….. My simple tips, read all this articles, used the information to check the franchise and ask them from A to Z.

Well, that’s it for now. Thank you for spending your precious time follow and reading my articles. I wish you tremendous success and true happiness, and I will see you again in my next articles soon.
God Bless you

Russel. W is consultant at KIN NAM café.
For more information visit http://franchisekinnam.wordpress.com/ and https://www.facebook.com/kinnamcafe or kinnamcafe@gmail.com for any question.

WHY DO COFFEE SHOPS FAIL

WHY DO COFFEE SHOPS FAIL ?? HOW TO PREVENTED OR MINIMIZE IT part 3-B
by Russel. W

Hi….

•No or poorly business plan and management, cash flow, over cost, no or lack of advertising

All of this issue I write in one because they are connected each other. Before we start open the coffee shop, we need to make the business plan including the management system. This important because this is your blue print in run the coffee shop, you will need to plan everything from how you make people can recognize your place and become your loyal customer. What kind planning you have if your business in the situation not so many customer or if in the good situation, how you maintain it. How you grow the business is another issue you need to plan it. After you already have the main business plan, you need to plan about the management system.

Management system meaning how you manage everything like how your work system, staff (if have), stock, cost, cash flow and promotion. Without this everything will start mess up, your work become unprepared, your staff will uncontrolled and they will difficult to give the best performance. Your stock will uncontrolled and you will lost a lot of money because over stock (don’t forget mostly stock in beverage have expired time) or if you not enough stock, will cost you in run the business (the bottom line can make customer disappointed and lose them). Then if everything messes up, you can’t control the cost. Your business will become high cost and it will start make more problems. One of that your cash flow will start have problems too. The question is, how we can run the business without enough or empty cash flow. How we can do promotion or advertising if we don’t have any budget to do it. And without promotion or advertising how we can promote to make people recognize our place and become our customer. And the end he business will become more bad and the bottom line the business (coffee shop) will fail and close.

My advice, does your big homework before you open the coffee shop. Open coffee shop is very easy as long as you have the budget, the problem is how to run the business to become success or not fail. No matter how big or small the coffee shop, we need the business plant and management system if we don’t want to be failed. Remember no matter big or small coffee shop, if fail it will be same = losing money. If we not understand how to do it, ask people that expert in this line, read books or maybe follow seminar (if have). All of this is not difficult, just use your time and everybody can do it if they want to do it. My tips when you make the business plan and management systems “always use common sense, make it simple but detail and friendly use”.

Next time I will continue about reason part 4, one reason look like so simple but one of the main key to make your business can success or not fail.

Russel. W is consultant at KIN NAM café.
For more information visit http://franchisekinnam.wordpress.com/ and https://www.facebook.com/kinnamcafe or kinnamcafe@gmail.com for any question.

WHY DO COFFEE SHOPS FAIL

WHY DO COFFEE SHOPS FAIL ?? HOW TO PREVENTED OR MINIMIZE IT part 3-A

by Russel. W


Hii… again

In reason number two, I will explain about business knowledge. Yea yea yea …. I know I know, maybe a lot of you will say I know how to do the business or I’m just small coffee shop so no need any business knowledge. Well, I’m understood what you are thinking. I just hope you will keep read all the explanation and I believe you will know how important this knowledge and what is the deferent.

• Location
This issue I write in business knowledge reason because location is about knowledge, is not like mostly people think, if many people in that area meaning good location and the end many people want that area and make the price become so expensive. Did we realize how many businesses fail in location that so many people in there. Why they are failing? What happen with them? And did we see how much business success in the area that not so many people in there. If we see, this problem means many people not means good location. Off course if the location has many people, will have more opportunity to get the customer. But the real issue is how to make all the people recognize your place and become your customer. And if we are already know how to generate all the people to recognize our place and make them become our customer, meaning we can success in any area we stay. My advise do your homework before decide which location you will open your coffee shop. Check all detail and ask people surround there. Don’t only here from other people, just do it yourself. Do the compare with many locations, remember location is not only place you will open the coffee shop or we like the location or not, location is about cost and will become a part of your business plan. And the end is one important thing that gives you to decide many things in your business, like how much you need to put the price or how many target you need to reach. Even you can see and decide the businesses can be success or not if you open in the area you want or like, before you really open it.

I will continue the explanation about “no or poorly business plan and management, cash flow, no or lack of advertising” in the next time. So see you all ……

Russel. W is consultant at KIN NAM café.
For more information visit http://franchisekinnam.wordpress.com/ and https://www.facebook.com/kinnamcafe or kinnamcafe@gmail.com for any question.

WHY DO COFFEE SHOP FAIL part 2

WHY DO COFFEE SHOP FAIL part 2
by russel 

Hi…..

Before I explain more about detail in part 1, let me explain first that all the reason is come out in one package, means we must provide everything in one package. We cannot do it only some of them if we want the coffee shop success or minimum not fail. So let start with reason number one :

·         Poor quality, poor service and unfriendly staff

Poor quality, we must know and understand what is good quality coffee and other product (if we serve other beverage or things). We must ensure that the product is better than other competitor or minimum same quality with them. My advice, always keep learning about the product we have and learn other competitor product too.                                                                                                                                              


Poor service and unfriendly staff, we must ensure that our self and our staff (if have) always give the best service and friendly to all customer. We can create our special or unique service style so can make the customer can see and feel the deferent than other competitor. My advice, learning and don’t be afraid to try something new. And never give customer fact friendly, customer can feel it and hate it.

·        Over priced or under priced products

We must concern and know about our products and competitor products priced. Don’t charge more because we have high cost in the business (I will explain about “high cost in part 3). Under priced can make us lesser margin and the worst things can make customer not believe or thinks our products is not good enough for them. My advice, concern every details in the business and products. Keep trying new things to make good products and service in low cost.

·        Dirty place or bad atmosphere and environment

Everybody doesn’t like dirty place, bad atmosphere and environment. So do your jobs to make your place always clean, cozy atmosphere and friendly environment because everybody like it and the end can make everybody want to keep coming. My advices, concern about all details and always remember your place is for customer so try to always give customer like or needs not your needs.

·        Dirty and unhygienic

Everybody doesn’t like dirty and unhygienic too. So do your jobs too, to make everything clean and hygiene. Always put high standard in there. My advice, keep see the details. Don’t stop and think that you are already enough or already have the standard.

That all from me at the part 2, I will be back soon to explain about the detail in part 3. 

See you all.

Russel Frederic. W is consultant at KIN NAM café. 

For more information visit http://franchisekinnam.wordpress.com/ and https://www.facebook.com/kinnamcafe or kinnamcafe@gmail.com for any question.

WHY DO COFFEE SHOP FAIL

WHY DO COFFEE SHOPS FAIL ?? HOW TO PREVENTED OR MINIMIZE IT    part 1

by Russel Frederic. W

Many individuals have a good basic idea for a successful coffee shop. Some of them come out with they are own bright idea to build the coffee shop. Some of them have easy idea like just buy the coffee franchise. However, many of them fail due to some common problems. Many in our society are quick to blame this on the big chain coffee shops that seem to be everywhere these days or blame that the location of the coffee shop not good enough or blame that all the big name coffee shop kills them.

The problems now…..  Is that true all quick or common blame are rights ? Because infect there are plenty of other coffee shops out there with a very loyal customer base and success, even some of them don’t have good location or in the middle of plenty other coffee shops or there are only small coffee shop.

From my experiences and opinion, they have three main reasons why do coffee shops fail, it’s not about all quick and common blame that mostly people say. The reason number one is about the detail and the other reason is about business knowledge itself. Plus one more reason that looks like small but many people not realized or understand, “Mentality”.

Reason number one “the detail” :

·                      Poor quality, poor service and unfriendly staff

·                     Over priced or under priced products

·                     Dirty place or bad atmosphere and environment

·                     Dirty and unhygienic

Reason number two “the business knowledge” :

·         Location

·         No or poorly business plan and management

·         Cash flow

·         Over cost

·         No or lack of advertising

Reason number three “Mentality” :

·                    I want or I commit …….

That all from me at the part 1 from my article about “why do coffee shops fail ?” And I will explain more about the detail In part 2.

  

Russel Frederic. W is consultant at KIN NAM café. 
For more information visit http://franchisekinnam.wordpress.com/ and https://www.facebook.com/kinnamcafe or kinnamcafe@gmail.com for any question.