by Russel. W
Hii… again
In reason number two, I will explain about business knowledge. Yea yea yea …. I know I know, maybe a lot of you will say I know how to do the business or I’m just small coffee shop so no need any business knowledge. Well, I’m understood what you are thinking. I just hope you will keep read all the explanation and I believe you will know how important this knowledge and what is the deferent.
• Location
This issue I write in business knowledge reason because location is about knowledge, is not like mostly people think, if many people in that area meaning good location and the end many people want that area and make the price become so expensive. Did we realize how many businesses fail in location that so many people in there. Why they are failing? What happen with them? And did we see how much business success in the area that not so many people in there. If we see, this problem means many people not means good location. Off course if the location has many people, will have more opportunity to get the customer. But the real issue is how to make all the people recognize your place and become your customer. And if we are already know how to generate all the people to recognize our place and make them become our customer, meaning we can success in any area we stay. My advise do your homework before decide which location you will open your coffee shop. Check all detail and ask people surround there. Don’t only here from other people, just do it yourself. Do the compare with many locations, remember location is not only place you will open the coffee shop or we like the location or not, location is about cost and will become a part of your business plan. And the end is one important thing that gives you to decide many things in your business, like how much you need to put the price or how many target you need to reach. Even you can see and decide the businesses can be success or not if you open in the area you want or like, before you really open it.
I will continue the explanation about “no or poorly business plan and management, cash flow, no or lack of advertising” in the next time. So see you all ……
Russel. W is consultant at KIN NAM café.
For more information visit http://franchisekinnam.wordpress.com/ and https://www.facebook.com/kinnamcafe or kinnamcafe@gmail.com for any question.
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